I worked as a Designer/Animator on the Channel 5 family Rebrand - Channel 5, 5Star and 5USA.
My particular focus was on On Screen Presentation (OSP).
I oversaw the OSP build for automation and documented the Rebrands in the form of Style Guides.
Producing these documents helped define branding rules and meant we were well placed to ensure future consistency.
US Creative Agencies: Troika and Gretel
Channel 5 Creative Executive: Jo Bacon
Creative Director: Jody Malam
Art Director: Dene Smith
Designer/Animator: James Wignall
Designer/Animator: Ed Linfoot