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Ed Linfoot
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McLaren F1

I worked on a launch event for the season's Formula 1 racing car. This involved making looping motion video content featuring drivers Carlos Sainz and Lando Norris. McLaren Formula 1 is rebranded for every season, and all elements of the launch event reflected the brand.

Lead Designer: Matt Gunningham

Designer/Animator: Ed Linfoot

Background_Animation_EG_01.jpg
Main comp_01_lando_00109.jpg
Takeover_Partner_Stack_Wipe_V3x.jpg
Main comp_03_carlos_00096.jpg
Takeover_Partner_Stack_Wipe_V3d.jpg
Main comp_02_Lando_00097.jpg
Takeover_Partner_Stack_Wipe_V3z.jpg

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